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MBA Spring 2005 Orientation Presentation (PDF)

Spring 2006 Marketing MBA Course Offerings

Go to Full-semester courses
Go to Mini-semester courses

Notes: Courses are all Marketing courses, e.g. a course listed as 621 is MKTG 621. Sections numbered 3xx are seminars; those numbered 4xx are cross-listed with either another department or with an undergraduate marketing course.

MBA Course Auction site (requires Wharton user name and password)

Full Semester Courses
Course Section Title Instructor Time Room
622 002 Marketing Management II Bell TR
9-10:30		  
  004   Bell TR
10:30-12		  
  006   Bell TR
1:30-3		  
  008   Bradlow TR
9-10:30		  
  010   Bradlow TR
10:30-12		  
  012   Bradlow TR
1:30-3		  
  014   Drèze TR
9-10:30		  
  016   Drèze TR
10:30-12		  
  018   Drèze TR
1:30-3		  
  020   Reibstein TR
9-10:30		  
  022   Reibstein TR
10:30-12		  
  024   Reibstein TR
1:30-3		  
756 001 Marketing Research Staff MW
9-10:30		  
  002 Marketing Research Raghu TR 9-10:30  
773 001 Customer Behavior Bolton MW 10:30-12  
  002 Customer Behavior Small TR 1:30-3  
774 001 Forecasting for Marketers Armstrong TR 10:30-12  
776 001 Applied Prob. Models in Marketing Fader W 3-6  
777 001 Marketing Strategy Reibstein MW 9-10:30  
  002 Marketing Strategy Bell MW 1:30-3  
894 001 Sports and Entertainment  Marketing DiGisi and Cohen T 3-6  

Note: For the mini-courses in the table below, sections 001 or 003 are held in the first session (01/10/05-02/28/05) and sections 002 or 004 are held in the second session (03/14/05-04/21/05).
Mini-courses:
Course Section Title Instructor Time Room
655 (w/ OPIM) 402 Integrating Marketing and Operations Cachon & Hoch TR 1:30-3  
751 401 Sales Force Marketing Di Benedetto TR 3-4:30  
753 001 New Product Management Staff MW 3-4:30  
002 New Product Management Staff MW 3-4:30  
754 002 Pricing Policy Raju MW 1:30-3  
  402 Pricing Policy Raju MW 3-4:30  
755 001 Advertising Management Williams MW
1:30-3		  
  002 Advertising Management Staff TR 12-1:30  
759 002 Channel Management Wadhwa TR 1:30-3  
  402 Channel Management Wadhwa TR 3 - 4:30  
781 001 Entrepreneurial Marketing Staff TR 12-1:30  
789 002 Marketing Methods for Business Consulting Wadhwa TR 12-1:30  
896 401 Retail Merchandising Staff R 3-6  
897 402 Retail Designscape Staff R 3-6  



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Certifying Authority: The Wharton School Marketing Department